“The following is a continuation of my Event Development Series. Several months ago, I started the series with the first section, “Initial Development”. The second section is entitled “Research and Preliminary Planning”. Now that you and your team have decided to proceed with the event, it’s time to get serious! As suggested previously, any thoughts and idea are more then welcome!”
Research and Preliminary Planning
You’ve determined that you “financially” want to proceed with your festival or event and you and your committee have completed plenty of “research”. Now it’s time to start your “Preliminary Planning”.
Preliminary Planning – Theme
Is the theme of your
event suitable for your group and your community? To hold a successful event,
it is important to hold an event that represents the character of both your
group and community. For example, if you are holding a “waterfront event”, you
should to be near water. Or, if you are holding a teen event, it should have input
from teenagers. Find something within your group or community that has a
connection, something that everyone can identify with and then plan the event on
that foundation. By doing this, you will find it easier to gain the support of
all participants (committee members, friends, community and patrons).
Preliminary Planning – Duration
How long will your
event be…both in terms of planning the event and holding the event? Longer
events need more time to plan, more manpower, more participants and likely more
money. Chances of greater success or failure grow in relationship to the size
and length of the event. Before you decide, weigh all the pros and cons before
totally committing. If you do decide to choose a longer event, make sure
everyone understands what it will take to ensure success. The development of a
critical path and manpower chart would be prudent at this point.
Note: This concludes the "Research
and Preliminary Planning" portion of my Event Development Series. The
"Leadership" portion will follow
in the months to come.
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