Why an Interview,,,

Over the years we have been able to meet and talk with some very interesting people. They have shared with us their knowledge and have provided us with a great deal of insight as to how and why festivals and events work and why they are so important to our communities and to the Province of Ontario. With this in mind, we decided that we wanted you to meet and hear from some of the wonderful people who work so hard to provide us all with such wonderful Ontario Festivals and Events! We are pleased and proud to present "THE INSIDE SCOOP"!

Friday, March 25, 2022

Event Development (continued)

 The following is a continuation of my Event Development Series. Several months ago, I started the series with the first section, “Initial Development”. The second section is entitled “Research and Preliminary Planning”. Now that you and your team have decided to proceed with the event, it’s time to get serious! As suggested previously, any thoughts and idea are more then welcome!

Research and Preliminary Planning

You’ve determined that you “financially” want to proceed with your festival or event and you and your committee have completed plenty of “research”. Now it’s time to start your “Preliminary Planning”.


Preliminary Planning – Considerations (Continued)

7. Are There Any Groups That Could Adversely Affect Your Event? – Perhaps the most obvious group that could affect your event are your local politicians. If you are not offering something that the majority wants and you hope to use town property or services, you will likely reach a “dead-end” before you begin! Knowing this is a good policy to pass your plans by some of the councilors before you present your formal proposal! There are other groups that need to be considered very carefully, here are a few of them:

RESIDENTS – If you plan on holding your event in a residential area, you must consider the residents. Believe it or not the residents might object to your event! Their objections could range anywhere from noise to traffic to vandalism. Don’t under estimate the power of this group. If they band together, they can become very formable opponents. It’s best to get them on your side right from the start. Find out what their objections are and find out ways to eliminate or minimize the objections. If you can get some of them on your committee or offer free tickets or other incentives that might also help.

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