A Number of years ago I wrote a Blog
about community based events. The Blog was appropriate then and it is still appropriate
now. I am re-posting this Blog now in two parts.
Most festivals and events are
community based. As such, they give whole communities the chance to come
together and show off their town to visitors.
Festivals and events not only make residents proud, they are just good business!
Think of the economic impact. Festival
visitors eat in community restaurants, stay in community accommodations,
enjoy community attractions and purchase goods in community retail stores. If
visitors like the festival community they come back and bring their friends and
the cycle begins again. And, if they really like the community, they may come
back to live there. Community supported festivals
and events have the domino effect,
so how does an organizing committee ensure maximum community involvement and,
thus the benefits of that involvement?
Here are a few thoughts based on 5 Ontario community based festivals ~
International
Plowing Match 2016
(Huron County-Walton)
This was a one-time event that pulled
together a number of communities and groups into one cohesive unit. Although
there were no large towns close by, the IPM
organizing committee was able to attract volunteers and financial support
from all the communities in Leeds-Grenville! It was a Herculean task that took
over 3 years to achieve, but the end result was nothing short of spectacular!
All the communities involved were enriched by the experience.
Winona Peach
Festival
The food section of this festival is
almost completely manned and operated by various community groups, church
committees, sports associations and service clubs. The food that they serve and
the presentation of their respective booths far surpasses most commercial food
served at other events, and, the beauty
of this community involvement is that the money stays in the community to help
the community!
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