Why an Interview,,,

Over the years we have been able to meet and talk with some very interesting people. They have shared with us their knowledge and have provided us with a great deal of insight as to how and why festivals and events work and why they are so important to our communities and to the Province of Ontario. With this in mind, we decided that we wanted you to meet and hear from some of the wonderful people who work so hard to provide us all with such wonderful Ontario Festivals and Events! We are pleased and proud to present "THE INSIDE SCOOP"!

Thursday, August 3, 2017

Volunteers at Their Best…

Although I have not experienced it first hand, I have heard that organizations such as Disney Theme Parks and some cruise lines really know how to treat their guests. It seems that they learn as much about their customers as possible, and then use this information to make each guest as comfortable as possible.

While I realize that festivals and events can’t use this exact technique, they can use the philosophy behind it. That is, make their customers (attendees) as comfortable as possible. What does this mean to festival organizers? To me it means having a well-organized festival with informed “identifiable volunteers”.

Some time ago, Gary was fortunate to judge some very outstanding festivals and events in a number of different categories. One of the categories was “Best Volunteer Program”. There were a number of entries, but one stood out, to me, above the rest! Their Volunteer Program, from recruitment to retirement, was amazing! It was complete and covered all aspect of managing their volunteers. It is no wonder that this festival is considered one of the best in the world.

So, taking a lead from their program, here are 10 smart ideas to consider:
  1. Screen your volunteers, just as would for a job interview
  2. Determine what would be the best and most appropriate job for each volunteer
  3. Prepare detailed job descriptions and make sure each volunteer is given one
  4. Have volunteer orientation and training sessions
  5. Appoint mentors to new volunteers
  6. Give each volunteer a festival uniform and identification badge
  7. Give each volunteer an event work schedule
  8. Have a meaningful volunteer appreciation program
  9. Develop a volunteer perk package
  10. Hold a volunteer wrap-up event and let everyone know how the festival/event did
The whole point to this blog is to remind festival organizers that they should treat their guests (festival attendees) like princes or princesses as soon as they enter the festival grounds (sooner, if possible). This means having volunteers having well informed, recognizable volunteers who are friendly and prepared to guests on all aspects of the festival and the community. If you get this part right, everything will fall into place.

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