Commitment (continued)
15.
Is there sponsorship money available?
One way of eliminating or minimizing the
money issue is to find willing sponsors to help you underwrite you event. If
approached properly, this can be a win… win situation for both you and your
sponsors. To develop a sponsorship program, you must have something to offer.
Remember, this is not a donation, but rather a marketing opportunity.
16.
What is the expected size and
scope of your event?
In order to really expect people to
commit to an event, they have to know what they are getting into, right up front.
Larger and more complex events will require a lot of volunteers and a greater
time commitment. You can’t “sugar coat” this question. You can’t down play the
time aspect. If you do, it will come back to haunt you two fold. Look at your planned
event realistically and make sure you and everyone else involved know what they
are getting into.
17.
What locations are available
to hold your event?
Location…
location… location! You may have great plans, but if a proper location isn’t
available, you may have to reconsider your plans. Make sure you scout all
possible locations, including neighboring communities, to see what choices you
have. If you only have a few choices, and none of them are great, you may have
to drastically modify your expectations. Holding an event in the wrong venue is
a recipe for disaster. (To be continued)
No comments:
Post a Comment