Festival & Event "Web World Strategies"

Interview with Mr. Shawn King
Web World Strategies

Part 7 - The “5” most important steps in developing a “Good Website”!

1.      Define the goal of the website!

. What do you want to accomplish

. Who is your target audience?

. What are your desired results?

2.      Decide how you are going to achieve your goals.

. Once your goals have been defined, decide if you going to work with your web designer to achieve these goals or maintain yourself.

3.      What is your theme?

. What is your desired look?

. Are you “branding” your look?

4.      Bata development!

. You need to test out applications before you finalize your website.

. “Dryon” – have a few “focus sessions” where five people test out the website and give feedback.

. Does your website make sense, is it fluid.

. You will need to “work out the bugs” at this stage.

5.      Launch and Manage!

. Press Release is a good way to advertise the launch of your website.

. Launch parties are becoming common an effective way to advertize.

. Manage and maintaining your website plan must be in place.

. It is VITAL to keep up-to-date relevant information.

. Keep your website FRESH!

If you are considering starting or growing your festival/event website, Shawn offers (through his website Web World Strategies Link:  http://webworldstrategies.com ) some of the following which may help to identify some of the areas of a website that can be considered: Web Design, Ecommerce, Open Source Frameworks , Graphic design, Optimization, Marketing, Custom PHP/MySQL programming, CSS/(X)HTML, XML/JavaScript (AJAX), JS Frameworks (jQuery, MooTools), Actionscript/Video Streaming, Search Engine Optimization, Social Media Marketing. Good Luck with your Festival and Event Promotions!